Profile & Milestones

About SPRG

One of the largest PR networks in Asia

Established in 1995 as an investor relations specialist in Hong Kong, we at SPRG have now grown into a full-service PR group that delivers exceptional services to local and international clients in Asia. With 320 professionals working from 15 wholly-owned offices in Hong Kong, Beijing, Shanghai, Guangzhou, Taiwan, Singapore and Malaysia, as well as an associate company in Australia, plus a cohesive global affiliation network with PROI Worldwide covering over 140 major cities around the globe, we are able to provide a comprehensive suite of world-class public relations services. Among our expertise includes investor relations, IPO communications, corporate and marketing communications, and brand building for corporate and financial institutions and associations in Asia.

Service Offering

  • Group

  • Hong Kong

  • Beijing

  • Shanghai

  • Guangzhou

  • Taiwan

  • Singapore

  • Malaysia

  • Australia



  • 1995

    Strategic Financial Relations Limited is founded in Hong Kong

  • 1998

    Strategic Financial Relations (China) Limited is established in Hong Kong

  • 2000

    Opening of SPRG Beijing enables further penetration of China market

  • 2001

    Coverage of China market expands with office in Shanghai

  • 2003

    SPRG Guangzhou is created to tap the Southern China market

  • 2004

    Creation of Strategic Communications Consultants Limited enables SPRG to extend services to corporate marketing in Hong Kong

  • 2005

    Established SPRG Singapore

  • 2005

    SPRG continues regional expansion with the founding of SPRG Taiwan

  • 2008

    Opening of SPRG Malaysia allows SPRG to further bolster regional presence

  • 2014

    Establishment of Strategic CSR Network, the first Non-Governmental Organisation formed by a PR firm in Hong Kong

  • 2016

    SPRG welcomes AsiaNet Communications Limited to the fold, thus extending the Group’s services to include public affairs and government relations

  • 2017

    Establishment of Strategic DigitaLab Pte. Ltd strengthens the Group’s capabilities in digital communications

  • 2019

    SPRG acquires a 20 per cent shareholding in Financial & Corporate Relations PTY Limited, Australia’s longest established independent financial, investor and corporate relations consultancy.